Social Media Marketing All-in-One For Dummies Book + DVD Bundle

By: Jan Zimmerman, Deborah Ng

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Paperback | 25 April 2014 | Edition Number 1

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This book + DVD bundle will give you everything you need to learn social media marketing.

The world of social media is ever evolving and you certainly don't want to be left back in the cyber dust! This book-and-DVD combo provides you with everything you need to know in order to plan effective marketing strategies on social media sites. The bundle includes the updated Social Media Marketing All-in-One For Dummies, 2nd Edition book and a DVD with 90 minutes of social media marketing video training.

This value-packed combo includes essential information on the new and latest tools and services available in the world of social media. The all-in-one approach offers techniques and advice on popular social media sites such as Pinterest, Google+, Facebook, Twitter, YouTube, LinkedIn, Groupon, Foursquare, and more.

Walks you through creating a consistent branded look for all of the social networks
Explains ways to control what content from your site is shared
Addresses how to use the new Facebook Page Manager applications
Details how to collect and analyze metrics

Zeroes in on helping your business develop a social media strategy, solicit buy-in from upper management, engage influencers, and evaluate the results Social Media Marketing All-in-One For Dummies, Book +DVD Bundle, 2nd Edition contains everything your business needs for a successful social media campaign.

About the Author

Jan Zimmerman owns her own Web marketing and site management company. She has taught classes in online marketing and is the author of eight books on business technology.

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