A Quick Start Guide to Podcasting

Create Your Own Audio and Visual Material for iPods, Blackberries, Mobile Phones and Websites

By: Mark Harnett

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Paperback | 28 September 2010 | Edition Number 1

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We live in exciting times. The Internet is arguably the fastest growing cultural phenomenon in the world. Right now we are in the middle of a communications revolution. Look again at your business's web presence. Whether you are a farmer's wife or a fundraiser, an artist or an artisan, a musician or a manufacturer, a shop or a service, a global corporation or a neighbourhood charity, podcasting can enhance your website. No matter what kind of business you are in you will find A Quick Start Guide to Podcasting is useful. It will help you to give your brand more than an internet presence: it will give it a voice. It will help you to establish an identity, corporate, commercial or individual, reach a different demographic than you have previously been able to tap into and crucially, entice potential customers or clients to your website. All you need to start is a little imagination - and even if you're stumped for ideas, the examples in A Quick Start Guide to Podcasts should help to set your imagination free.

Industry Reviews

"This pocket guide explains how to use podcasts to establish a corporate, commercial, or individual online presence. It gives technical information on types of equipment needed (some available free online), along with info recording, editing, and uploading the podcast. In addition to technical details, the book also gives advice on how to make the podcast compelling by writing for the ear." -Book News Inc.

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