Advanced Customer Analytics
Targeting, Valuing, Segmenting and Loyalty Techniques
By: Mike Grigsby
Paperback | 15 October 2016 | Edition Number 1
At a Glance
Paperback
RRP $88.95
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ISBN: 9780749477158
ISBN-10: 0749477156
Series: Marketing Science
Published: 15th October 2016
Format: Paperback
Language: English
Number of Pages: 264
Audience: Professional and Scholarly
Publisher: Kogan Page
Country of Publication: GB
Edition Number: 1
Dimensions (cm): 23 x 15 x 3
Weight (kg): 0.39
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Marketing Science
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