One of the signal developments in democratic culture around the world in the past half-decade has been the increasing power of social media to both spread information and shape opinions. After the Arab Spring of 2011, many pointed to the liberating potential of platforms like Facebook and Twitter. Yet five years later, as many Americans reeled in shock from the election of an authoritarian bullshit artist (using philosopher Harry Frank's technical definition of the term), a few perceptive observers began looking at new at the social and political effects of dominant social media platforms, particularly Facebook. And they did not like what they saw.
The media studies and IP scholar Siva Vaidhyanathan is one of those sharp observers, and in Anti-Social Media he argues that our descent into dystopia stems in no small part from trends that have developed in the online world. The 2016 election saw a remarkable and dispiriting increase of people hiving themselves off within ideological echo chambers and treating fake news as real. Vaidhyanathan provides a structural explanation of why this happened, and he has located a culprit: social media, and more specifically Facebook. The founders of Facebook may have had (some) good intentions, but he contends that they have created a Frankenstein's monster that they have neither the will nor capacity to rein in. Fake news abounds, and the algorithms that undergird the platform drive people inexorably to news sites that conform to their ideological predilections--which Facebook can figure out with ease. Serious news reporting, already in a parlous state, has suffered even more as people on platforms like Facebook (meaning most people) are bombarded by both snippets of news from multiple sources and ads that look like news. Deliberative democracies require informed citizenries able to distinguish facts and falsehoods. By weakening those skills, social media is eroding the very foundations of our democratic republican culture. Social media-driven false news campaigns and ideological echo chambers are not only visible in the US, either--they are clearly on the rise in Europe and across the developing world too. Vaidhyanathan closes by offering offers a number of smart policy proposals that attack the problem, but they will undoubtedly be hard to enact. But the first order of business when facing a significant new crisis is to recognize its existence and explain what it is. Anti-Social Media promises to be that path-breaking initial step toward understanding how social media is quickly undermining not only centuries of democratic progress, but civil society itself.
Industry Reviews
"Fortunately, finally, we seem ready to have the necessary conversations about how social media has changed our hearts and minds and politics, including the hard conversations. And this is the right book for our moment. It lays out, in crisp, compelling language, why Facebook may be good for some individuals but not good for democracy. Antisocial Media is not negative or defeatist. But it does not sugarcoat the facts. We can only remake technology to conform to new social values if we do the hard work of committing to what they are. That's a problem that Facebook can't solve. This is history, philosophy, and a call to action." -Sherry Turkle, Professor of the Social Studies of Science and Technology, MIT, and author of Reclaiming Conversation and Alone Together"Hello, reader. Do you use Facebook? Do you see it more times in a given day than you, say, drink a glass of water? If so, I suggest you find out from Siva Vaidhyanathan to what it is that you've given not only yourself, but also your crucial little portion of our world. He's the one who can tell you." -Jonathan Lethem, author of Motherless Brooklyn and Fortress of Solitude"As a San Franciscan, I've had a front-row seat for the rise of Silicon Valley as a global power, and what the glossy new oligarchs have brought us terrifies me, as has the widespread obliviousness to the consequences of their new systems of information control. It's made me enormously grateful for Siva Vaidhyanathan, who set out after the election to dissect exactly how Facebook had helped corrupt our minds, our culture, our elections, and our governments. His scathing conclusions here should both chill you and equip you to face the perils the new information megacorporations pose to each and all of us." -Rebecca Solnit, author of Hope in the Dark"An eye -opening and provocative examination of the unintended consequences that this tech giant inflicted on the global community it created." --Kathleen Hall Jamieson, Elizabeth Ware Packard Professor of Communication, Annenberg School for Communication, University of Pennsylvania, and author of Cyberwar"Facebook's plan to connect the world has backfired. Democratic societies are unraveling everywhere. Conflict is trumping community, suspicion is undermining trust. Antisocial Media is the best account of how and why the world's leading tech firms have contributed to this crisis, here and across the globe. Vaidhyanathan's message is not merely necessary; it's urgent." --Eric Klinenberg, Professor of Sociology at NYU and author of Palaces for the People: How Social Infrastructure Can Help Fight Inequality, Polarization, and the Decline of Civic Life