Small Business owners regularly end up totally frustrated and gassed, with each year just rolling by. Even successful businesses stall, struggle to get to the next level or, at times, go backwards.
They deal with an endless tussle between their business lives and their personal lives, often destroying one or both in the process. Most are stuck in an endless quest to achieve Work-Life Balance, but there is only Work-Life Integration. At times they need to work extensively on the Business, as it is the enabler for their life. Equally, working on having a great life, makes your business much more successful. The common thread that unites these business owners is that they lack a structured approach to achieving their business outcomes. Instead, their business becomes reactive and ad hoc, and ends up off course. Small Business Owners face three main issues:
- Overwhelm - They feel disorganised and inefficient, and never have enough time to do it all. This typically leads to increased stress and often health or relationship issues, often missing out on life's moments because they are always 'flat out'.
- Fiinancial dissatisfaction - They are frustrated with a lack of progress and don't have a good grasp on the financial side of their business. They have probably scratched their head in wonder: where did the years go? There is also often a compounding effect when finances go unchecked year after year.
- Lack of focus or a clear plan - Everything is kept in their head. This means they're always changing things, every time a new, bright, shiny object comes along. The business never gets a chance to grow. It's two steps forward and three steps back.
Awesome Business, Awesome Life introduces a unique structured approach called The Vector Business Platform, allowing readers to gain control of their business, and achieve the things they originally set out to do, before the white noise and business chaos took over. The book is NOT a business textbook, rather a practical guide to how to develop an Awesome business, with a no hype but thorough structure. The book provides real world case studies, encouraging the reader to pause and implement the concepts covered By implementing the 5 key disciplines, and following the concepts in Awesome Business Awesome Life, they will achieve more direction with more speed and more impact in both their business and personal lives.