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Be Data Literate
The Data Literacy Skills Everyone Needs to Succeed
By: Jordan Morrow
Paperback | 3 September 2024 | Edition Number 2
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WINNER: International Book Awards 2023 - Business: Technology (1st edition) Not everyone needs to be a data scientist, but everyone should be data literate in a fast-moving world that brings new technological developments every day. It is not enough for a business to have the best data if those using it don't understand the right questions to ask or how to use the information generated to make decisions. Be Data Literate is the essential guide to developing the curiosity, creativity and critical thinking necessary to make anyone data literate, without needing a data science degree. With learnings to show development and real-world examples from industries implementing data literacy skills, this new edition includes groundbreaking insights into the future of data from AI to Web3. Be Data Literate is a practical guide to understanding the four levels of analytics, how to analyze data and the key steps to making smarter, data-informed decisions.
Industry Reviews
"This is an essential guide for anyone looking to thrive in today's data-driven world. His practical approach to understanding and communicating data is transformative and accessible for organizations at all data maturity levels. This book is a must-read for anyone aiming to not just comprehend the language of data, but to become a more discerning consumer of information." * Col. Kris Saling, Director of Innovation, US Army Recruiting Command *
"The second edition is even better and more relevant than ever with its discussion of Generative AI. Be Data Literate is clear, easy to read, understand, and is relatable to anyone from an analyst to a senior decision-maker. I love Jordan Morrow's advice on how to get started. It's clear, practical and unintimidating which is what we need to engage people with data literacy." * Susan Walsh, Founder and Managing Director, The Classification Guru *
"Jordan Morrow is a high-altitude mountain runner, and he displays the same kind of resilience and capabilities required to stay ahead in the data and analytics world! To successfully compete in a sport of such endurance you need a plan! I am convinced he takes the same superb approach on planning, preparing and executing, in helping us understand how to work with and deliver an effective data strategy. This revised edition continues to be as relevant and critical as it was when first published. He is truly a global trailblazer." * Mike Roe, CEO, Tensense *
ISBN: 9781398617773
ISBN-10: 1398617776
Published: 3rd September 2024
Format: Paperback
Language: English
Number of Pages: 256
Audience: Professional and Scholarly
Publisher: Kogan Page Ltd
Country of Publication: GB
Edition Number: 2
Edition Type: Revised
Dimensions (cm): 15.7 x 23.4 x 1.6
Weight (kg): 0.36
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- Non-FictionReference, Information & Interdisciplinary SubjectsResearch & InformationData Analysis
- Non-FictionBusiness & ManagementManagement & Management TechniquesManagement Decision Making
- Non-FictionBusiness & ManagementBusiness Communication & Presentation
- Non-FictionIndustry & Industrial StudiesMedia, Entertainment, Information & Communication IndustriesInformation Technology Industries
- Non-FictionComputing & I.T.DatabasesData Mining
- Non-FictionComputing & I.T.Computer ScienceHuman-Computer InteractionInformation Visualisation
- Non-FictionBusiness & ManagementBusiness Strategy