| Mentors' Message: Why is Employee: Retention Important? | p. xiii |
| Retaining Employees: The Basics | |
| An Overview of Employee Retention | p. 3 |
| A look at key elements of retention. | |
| What is retention? | p. 4 |
| Why is retention crucial? | p. 5 |
| Why do employees stay with a company? | p. 9 |
| Why do employees leave? | p. 10 |
| Understanding the Challenges to Retaining Employees | p. 13 |
| Four trends that make retention difficult. | |
| Demographic changes | p. 14 |
| New economic realities | p. 15 |
| Cultural expectations | p. 15 |
| Upheavals in the world of work | p. 17 |
| How to beat the challenges | p. 18 |
| Retention Strategy 1: Hiring Right | p. 21 |
| Tips for bringing the right people on board. | |
| Hire for interests | p. 22 |
| Hire for "microculture" | p. 26 |
| Clarify what you want | p. 27 |
| Avoid common hiring traps | p. 28 |
| Retention Strategy 2: Making Your Company an Employer of Choice | p. 31 |
| Ideas for making valued employees want to stay. | |
| Design the right compensation policies | p. 32 |
| Offer attractive benefits | p. 33 |
| Help employees balance their work and personal lives | p. 35 |
| Foster employees' self-knowledge | p. 36 |
| Communicate job opportunities | p. 37 |
| Develop employees' skills | p. 39 |
| Create great jobs | p. 42 |
| Value diversity | p. 43 |
| Retention Strategy 3: Retaining a Multigenerational Workforce | p. 51 |
| Strategies for keeping employees from different generations on board. | |
| Different underlying assumptions | p. 53 |
| Boomers at work | p. 53 |
| Strategies for retaining Boomers | p. 54 |
| Generation X at work | p. 56 |
| Strategies for retaining Gen X workers | p. 57 |
| Generation Y at work | p. 58 |
| Strategies for retaining Gen Y workers | p. 59 |
| Retention Strategy 4: Cultivating the Right Culture | p. 61 |
| Suggestions for crafting an appealing culture. | |
| What is culture? | p. 62 |
| Understand the challenges of cultural change | p. 63 |
| Focus on "microcultures" | p. 63 |
| Survey your current culture | p. 64 |
| Define your desired culture | p. 65 |
| Make changes to close the gap | p. 65 |
| Retention Strategy 5: Helping Employees Avoid Burnout | p. 67 |
| Advice for combating an all-too-common workplace scourge. | |
| Understand the warning signs of burnout | p. 68 |
| Know the root causes of burnout | p. 69 |
| Understand the price of burnout | p. 71 |
| Practice creative staffing | p. 72 |
| Minimize work exhaustion | p. 76 |
| "Re-recruit" your top talent | p. 77 |
| Retention Strategy 6: Strengthening Your Retention Skills | p. 81 |
| Recommendations for honing your retention expertise. | |
| Take advantage of retention training | p. 82 |
| Share lessons learned with peer managers | p. 83 |
| Become a retention champ | p. 84 |
| Tips and Tools | |
| Tools for Retaining Employees | p. 91 |
| Worksheets for conducting a stay interview, calculating the cost of replacing an employee, surveying your organization's culture, and assessing your retention abilities. | |
| Test Yourself | p. 101 |
| A helpful review of concepts presented in this guide. Take it before and after you've read the guide, to see how much you've learned. | |
| Answers to test questions | p. 105 |
| FAQs | p. 109 |
| Useful insights into common questions about retention. | |
| Key Terms | p. 117 |
| Definitions of terminology often used in the area of employee retention. | |
| To Learn More | p. 119 |
| Further titles of articles and books if you want to go more deeply into the topic. | |
| Sources for Retaining Employees | p. 127 |
| Table of Contents provided by Ingram. All Rights Reserved. |
