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HBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by "Why Some Platforms Thrive and Others Don't" By Feng Zhu and Marco Iansiti)
By: Harvard Business Review, Marco Iansiti, Karim R. Lakhani, Marshall W. Van Alstyne, Geoffrey G. Parker
Paperback | 24 November 2020
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In the shift from pipeline to platform, value is no longer created by your company's product or process alone--it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem.
If you read nothing else on platforms and ecosystems, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you address classic challenges such as navigating the shift from controlling resources to orchestrating them, redefining value, thwarting competitive threats, and adapting your strategy.
This book will inspire you to:
- Manage network effects and inspire users to attract more users
- Understand the myriad dynamics at play in a platform business
- Decide whether to be a chief architect or a complementor in your ecosystem
- Consider which of your company's existing products and services can be turned into platforms
- Shift from managing products to managing interactions
- Collaborate with other firms in an ecosystem that spans sectors
- Learn to allocate and reallocate resources as conditions change
About the Author
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.
ISBN: 9781633699885
ISBN-10: 1633699889
Series: HBR's 10 Must Reads
Published: 24th November 2020
Format: Paperback
Language: English
Number of Pages: 192
Audience: General Adult
Publisher: Harvard Business Review Press
Country of Publication: US
Dimensions (cm): 19 x 14 x 1.5
Weight (kg): 0.22
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