Brand New Brand You
How to Build and Maintain Reputation and Relevance
By: Garry Browne
Paperback | 1 May 2020
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Product Description
Another critical aspect of a personal brand is relevance. Just like your reputation, your relevance requires active management. Everyone has a reputation whether you manage it or not. Some people are recognised but have no relevance, others have a reputation and are not relevant. So how do you remain relevant throughout your life and develop strong values and a respected reputation? And why should you care? Branded not Stranded explores these and other questions around personal branding and the intersection between reputation, recognition and relevance.
About the Author
Garry Browne, AM has extensive CEO and Chair experience across business, the not-for-profit, and education sectors. In January 2018 Garry was appointed Chairman of Stuart Alexander & Co, one of Australia's largest privately-owned companies. Prior to this Garry led the company for over 20 years as CEO and Managing Director.
A highly respected business and industry leader, Garry has a proven record of introducing and building brands through traditional and non-traditional practices such as social media; expertise in transforming organisations; and significant experience in managing cultural change and leading innovative practices. A committed philanthropist and advocate of the For-Purpose sector, his services to the community were recognised in 2014 with a Member of the Order of Australia (AM).
ISBN: 9781925921816
ISBN-10: 1925921816
Published: 1st May 2020
Format: Paperback
Language: English
Number of Pages: 160
Audience: General Adult
Publisher: PUBLISH CENTRAL
Country of Publication: GB
Dimensions (cm): 29 x 16 x 1
Weight (kg): 0.23
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