Business Continuity Strategies

Cost-efficient business contingency and continuity planning for a post-9/11 and Katrina world<br> <br> <br> Disasters can happen. Contingency plans are necessary. But how detailed and expensive do your contingency and continuity plans really need to be?<br> <br> Employing a thoroughly practical approach, Business Continuity Strategies: Protecting Against Unplanned Disasters, Third Edition provides a proven methodology for implementing a realistic and cost-efficient business contingency program. Kenneth Myers--an internationally recognized contingency planning specialist--shows corporate leaders how to prepare a logical "what if" plan that would enable an organization to retain market share, service customers, and maintain cash flow if a disaster occurs.<br> <br> Completely updated throughout to reflect lessons learned from 9/11 and hurricanes Katrina and Wilma, Business Continuity Strategies, Third Edition helps cost-conscious senior management:<br> * Establish a corporate contingency program policy and strategy that ensures timely completion of a plan, with minimal disruption to operations<br> * Minimize plan development costs<br> * Understand the importance of conducting briefings to communicate the proper mindset before the program development process begins<br> * Save time and money by avoiding a consultant's traditional approach of extensive information-gathering that contributes little to the development of practical solutions, but much in the way of consultant fees<br> <br> Addressing countless hypothetical disaster scenarios doesn't make good business sense. Business Continuity Strategies, Third Edition helps companies focus on what is necessary to survive a natural catastrophe, workplace violence, or a terrorist attack.