Communicating with Data Visualisation

A Practical Guide

By: Adam Frost, Tobias Sturt, Jim Kynvin, Sergio Fernandez Gallardo

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eText | 3 November 2021 | Edition Number 1

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How can you transform a spreadsheet of numbers into a clear, compelling story that your audience will want to pass on?

This book is a step-by-step guide (honed through the authors' Guardian masterclasses, workshops and seminars) to bringing data to life through visualisations, from static charts and maps to interactive infographics and motion graphics.

Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to:
· Find the human stories in your datasets
· Design a visual story that will resonate with your audience
· Make a clear, persuasive visual that represents your data truthfully
· Refine your work to ensure your visual expresses your story in the best possible way.

This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts.