Content With Purpose

Authentic Messaging and Marketing to Grow Your Business

By: Shannon Emmerson

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Paperback | 7 March 2025

At a Glance

Paperback
264 Pages

Dimensions(cm)
22.86 x 15.24 x 1.83

Paperback

RRP $27.49

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Struggling to communicate your brand's impact with clarity and confidence? Content With Purpose is the essential guide for purpose-driven businesses, B Corps, and nonprofits looking to craft messaging that builds trust, engages audiences, and drives meaningful growth.

Written by Shannon Emmerson, founder of Forge & Spark Media, a certified B Corp content marketing agency, this book offers a step-by-step approach to creating authentic, values-driven marketing that resonates. Through actionable frameworks, inspiring case studies, and real-world examples, you'll learn how to:

â Align your messaging with your brand's purpose and values

â Understand and connect with your ideal audience

â Develop trust-building content strategies for long-term impact

â Communicate your unique value with confidence and integrity

Whether you're a social entrepreneur, nonprofit leader, or marketer in the purpose-led space, Content With Purpose will help you create marketing that matters-without compromising your values.

Perfect for readers of: Building a StoryBrand by Donald Miller and The Trusted Advisor by David H. Maister. Charles H. Green & Robert M. Galford

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