Corporate Video Production
Beyond the Board Room (And Out of the Bored Room)
By: Stuart Sweetow
Hardcover | 22 July 2016 | Edition Number 2
At a Glance
368 Pages
New edition
25.4 x 17.78 x 2.06
Hardcover
RRP $315.00
$248.90
21%OFF
Aims to ship in 7 to 10 business days
In this updated edition of Corporate Video Production, Stuart Sweetow teaches aspiring and seasoned videographers how to make imaginative corporate videos with eye-catching designs, rhythmic editing tricks, and essential scriptwriting and interview techniques. Readers will learn how to shoot on location or in a studio, work with employees-turned-actors, find new clients, and produce online videos and podcasts for corporations, government agencies, and non-profit organizations. Additionally, this new edition has been updated to include discussion questions, chapter summaries, and professional tips, and to cover live webcasting, mobile devices, shooting in 4K, micro-videos, micro-cameras, and storytelling techniques for corporate social responsibility programs. A companion website features downloadable forms and further resources.
Industry Reviews
"For half a decade, Stuart Sweetow's Corporate Video Production has been essential reading for corporate video producers-novices and veterans alike. The new edition, updated for our 4K-ready, microcamera-savvy, mobile-centric moment, sets the new standard. With the invaluable perspective of a seasoned producer who knows how to build a versatile, profitable corporate video business and keep it rolling through changing technologies and times, Sweetow provides easy-to-follow insight on corporate video from every angle: how to pitch it, plan it, cast it, direct it, shoot it, deliver it, and get it seen." -Steve Nathans-Kelly, Editor, Streaming Media Producer
"A practical, real-life compendium of what every corporate video professional must know to succeed. From banking to high tech, Sweetow shares up-to-date universal truths, revealing them through dozens of little known secrets of corporate production that will help jump start any career. Highly recommended!" -Greg Snyder, Former Senior Vice President of Corporate Video, World Savings
ISBN: 9781138915992
ISBN-10: 1138915998
Published: 22nd July 2016
Format: Hardcover
Language: English
Number of Pages: 368
Audience: Professional and Scholarly
Publisher: Taylor & Francis Ltd
Country of Publication: GB
Edition Number: 2
Edition Type: New edition
Dimensions (cm): 25.4 x 17.78 x 2.06
Weight (kg): 0.85
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You Can Find This Book In
This product is categorised by
- Non-FictionArts & EntertainmentFilm, TV & RadioSpecific Films
- Non-FictionArts & EntertainmentPhotography & PhotographsSpecial Kinds of PhotographyVideo Photography
- Non-FictionBusiness & ManagementBusiness Communication & Presentation
- Text BooksTextbook FinderMurdoch UniversitySCR303 Corporate Video Production