Craft Beverage Business Management

By: Madeleine Pullman, John Frederick Harris

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Paperback | 7 March 2019

At a Glance

Paperback
277 Pages

Dimensions(cm)
25.25 x 20.27 x 2.41

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$137.72

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The Craft Beer Market Has Grown 16% During 2015- Brewers Association, Boulder, CO

Craft Beverage Business Management addresses the unique challenges, primary tools, and advice for craft beverage entrepreneurs.

Future entrepreneurs need to find a way to stand out from the crowded and exponentially-growing craft beverage industry. One can stand out by understanding the ropes of the business, becoming an expert, and finally, getting ahead of his/her competitors. There's no better place to start than with Craft Beverage Business Management.

Craft Beverage Business Management helps readers gain a better understanding of:

estimating the profitability of the business and specific decisions with simplified calculations
the high demand for business skills in the craft industry and why they are crucial to your success.
the key elements and the chief purpose of a business plan.
craft beverage marketing, distribution, financing and accounting.
the different trends affecting the industry.
the importance of finding uniqueness for your business within a popular market.

For Instructors, supporting classroom materials are available such as PowerPoints, quizzes, and suggested assignments.

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