Cultural Entrepreneurship

New Societal Trends

By: Vanessa Ratten (Editor)

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Hardcover | 20 July 2022

At a Glance

Hardcover
192 Pages

Dimensions(cm)
23.39 x 15.6 x 1.27

Hardcover

$264.27

Aims to ship in 7 to 10 business days

Cultural entrepreneurship uses culture as a way to understand innovative business ventures. Culture in this edited book involves the beliefs and values associated with certain forms of behaviour. This means the way individuals are involved in business ventures is based on their cultural ideas. This edited book focuses on how cultural entrepreneurship is an important way to understand how cultural products and services such as art, food, music and literature influence the development of business ventures. Thereby highlighting the interesting and unique way cultural ideas are embedded in entrepreneurial activities.

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