Data Literacy Fundamentals

Understanding the Power & Value of Data

By: Ben Jones

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Paperback | 18 February 2025 | Edition Number 2

At a Glance

Paperback
308 Pages

Dimensions(cm)
22.86 x 15.24 x 2.13

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The data revolution has transformed how we work, live, and make decisions-yet most of us never received the education we need to keep up. Data Literacy Fundamentals breaks down the barriers to understanding data, offering a clear, engaging guide to help anyone move from data anxiety to data confidence.

This newly expanded second edition arrives at a critical moment, as artificial intelligence reshapes our relationship with data. Through real-world examples and practical frameworks, the book illuminates essential concepts that everyone should know: how we measure and categorize the world, what different types of analysis reveal, and how teams work together to turn data into insight.

Author Ben Jones has taught thousands of people worldwide how to work with data more effectively. Drawing from this extensive experience, he distills complex topics into accessible lessons that resonate with both beginners and experienced professionals. Readers will master fundamental concepts like the DIKW pyramid, learn to balance analytical and intuitive thinking, and develop critical skills for evaluating AI systems.

Whether you're looking to advance your career, make better decisions, or simply understand the data-driven world around you, this book provides the foundation you need. Clear, concise, and remarkably relevant, Data Literacy Fundamentals is an essential guide for anyone seeking to thrive in our data-rich era.

Industry Reviews

"Ben Jones smooths out the pointy edges of data, making it accessible for readers of any experience level. Data Literacy Fundamentals is a foundational guide to understanding data's critical role in our work, public, and personal lives. Balancing high-level philosophy with practical application, Jones invites us to embrace the human side of data and reminds us, in this age of AI, that people are still in the driver's seat."

- Zach Gemignani, CEO of Juice Analytics and author of Data Fluency

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You Can Find This Book In

Non-Fiction Computing & I.T.Databases Data Capture & Analysis Computer Science Human-Computer Interaction Information Visualisation Data Mining

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Data Literacy Fundamentals

Understanding the Power & Value of Data

At a Glance

Paperback

Industry Reviews

Shipping

How to return your order

Defective items

You Can Find This Book In

More in Data Capture & Analysis

Microsoft Power BI For Dummies

For Dummies (Computer/Tech)

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7th Edition - A step by step guide to data analysis using IBM SPSS

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The Big Ideas Behind Reliable, Scalable, and Maintainable Systems

Tools and Applications of Data Mining

Big Data Analytics

A Practical Guide

The Data Science and Psychology

Data Mining

Concepts, Techniques and Applications

Social Research Methods

4th Edition

Mindf*ck

Inside Cambridge Analytica's Plot to Break the World

Hands-On Programming with R

Write Your Own Functions and Simulations

R for Data Science

Import, Tidy, Transform, Visualize, and Model Data

Modern Data Analytics in Excel

Using Power Query, Power Pivot and More for Enhanced Data Analytics

Apache Iceberg: The Definitive Guide

Data Lakehouse Functionality, Performance, and Scalability on the Data Lake

Fundamentals of Data Engineering

Plan and Build Robust Data Systems

The Data Hero Playbook

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Interactively exploring high-dimensional data and models in R

1st Edition

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3rd Edition

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