David A. Yovanno
"When a consumer has already gotten on board with one brand, that existing relationship represents existing trust. A brand partnership acts as a referral into that circle of trust"
David A. Yovanno is the CEO of impact.com, a company that provides the de facto open operating system for the partnership economy and a place that has become a hub of research and thought leadership in the emerging partnerships channel. Under Dave’s leadership, Impact supports, expands, and optimizes healthy partnerships among brands, agencies, publishers, and creators of all types, sizes, and markets.
Dave has been providing strategic leadership to SaaS companies in the marketing technology sector for more than two decades, serving previously as CEO of Marin Software, a San Francisco-based global leader in paid search SaaS technology; as President, Technology Solutions of Conversant, a diversified marketing services company; and as CEO of Gigya, a customer identity management platform.
He has also served on the board of the Interactive Advertising Bureau and as a lieutenant and CIO in the United States Navy.
