Decoding the World - Po Bronson

Decoding the World

By: Po Bronson, Arvind Gupta

Paperback | 10 January 2021 | Edition Number 1

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A vision of the future where the latest Silicon Valley tech meets cutting-edge genetics.

Decoding the World is a buddy adventure about the quest to live meaningfully in a world with such uncertainty. It starts with Po Bronson coming to IndieBio.

Arvind Gupta created IndieBio as a laboratory for early biotech startups trying to solve major world problems. Glaciers melting. Dying bees. Infertility. Cancer. Ocean plastic. Pandemics.

As they travel around the world, finding scientists to join their cause, the authors bring their first-hand experience to the great mysteries that haunt our future. Natural resource depletion. Job-taking robots. China's global influence.

Decoding the World is the kind of book you get when you give two guys $40 million, a world full of messy big problems, a genetics laboratory to play in, and a set of Borges' collected works. After looking through their lens, you'll never see the world the same.

About the Authors

Po Bronson is Managing Director of IndieBio. His science journalism has been honored with nine national awards, and cited in 185 academic journals and 503 books. He's the author of seven bestselling books, including the #1 New York Times bestseller What Should I Do With My Life?

Arvind Gupta is the founder of IndieBio, the world's largest biotech accelerator, and a venture capitalist. Previously he was design director of IDEO in Shanghai. He has a degree in genetic engineering from University of California, Santa Barbara. In the past two decades he has been a BASE jumper, big wall climber, and jiu-jitsu grappler.

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