![Elite Sales Strategies : A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative - Anthony Iannarino](https://cdn.kobo.com/book-images/Images/d2495b67-c671-40db-8caf-7eb3a7d94ef3/300/300/False/image.jpg)
Elite Sales Strategies
A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative
Author: Anthony Iannarino
Narrated by: Anthony Iannarino
At a Glance
Digital Audiobook
06:48.33
Published: 17th May 2022
Digital Audiobook
$29.99
Instant Digital Delivery to your Booktopia Reader App
Accelerate your sales career with this how-to book from an expert in sales
In Elite Sales Strategies, expert sales leader Anthony Iannarino offers his philosophy about becoming a commercial success. This guidebook provides unique insights into how to approach every sale by serving your clients from a position of authority and expertise. As Iannarino himself notes, this technique speaks to an ethical obligation towards your client, combining ethics and tactics to help place you in a position where your strengths can be fully utilized.
This guidebook suggests putting yourself in a “one-up” position, where you, as the salesperson, come to a client in a position of authority and strength, where you yourself are qualified to offer nuanced and helpful advice to companies that have put themselves in a “one-down” position, whether that be by bad decision-making, poor understanding of the marketplace, or bad luck. At its heart, this book suggests you find the advantages that you can provide that will, in turn, help your client become “one-up” themselves in their own field and ensure they achieve the better results they need. In addition, Elite Sales Strategies provides readers with:
- A step-by-step approach for how to become “one-up” yourself and what you provide to your clients
- A healthy analysis of what makes a person or a company “one-down” and tips on how to course correct
- Strategies, tactics, and talk tracks that will provide you with what you need to become “one-up”
- Terminology and vocabulary so that you can approach your client with tact and decorum while still addressing the weaknesses of their system
As a successful international speaker, author, and sales leader, Anthony Iannarino brings a unique set of skills to bear in this book. Iannarino's tried-and-true methodology is an ideal resource for sales professionals in all fields, as well as for executives and managers looking to improve their sales success and position within the business world.
About the Author
Anthony Iannarino (Westerville, OH; thesalesblog.com) is the founder of B2B Sales Coach & Consultancy—a boutique sales coaching and consulting firm with a focus on helping salespeople and sales organizations grow, develop, and reach their full potential. He is the bestselling author of several books and an Adjunct Faculty member at Capital University’s School of Management and Leadership where he teaches Personal Selling, Social Media Marketing, and Persuasive Marketing in the MBA program.
on
ISBN: 9781663719188
ISBN-10: 1663719187
Published: 17th May 2022
Format: Digital Audiobook
Language: English
Publisher: Ascent Audio
Duration: 06:48.33
You Can Find This Audiobook In
![Direct Sales Mastery for Authors Volume 1 : Direct Sales Mastery : Book 1 - Russell P. Nohelty](https://www.booktopia.com.au/covers/200/9781635661125/4511/direct-sales-mastery-for-authors-volume-1.jpg)
DIGITAL AUDIO
$15.00
![Direct Sales Mastery for Authors Volume 2 - Russell P. Nohelty](https://www.booktopia.com.au/covers/200/9781635661132/2408/direct-sales-mastery-for-authors-volume-2.jpg)
DIGITAL AUDIO
Digital Audiobook
$15.00
![The Power of Instinct : The New Rules of Persuasion in Business and Life - Kelli Tager](https://www.booktopia.com.au/covers/200/9781668641620/5208/the-power-of-instinct.jpg)
DIGITAL AUDIO
$36.99
![The Work Smarter Guide to Sales : The 5-week Shortcut to Superb Sales Performance - Sophie Aldred](https://www.booktopia.com.au/covers/200/9781405562126/1609/the-work-smarter-guide-to-sales.jpg)
DIGITAL AUDIO
$44.99
![Call Center Connections : Keys to Produce Successful Customer Service Outcomes - Peter Lyle DeHaan](https://www.booktopia.com.au/covers/200/9798888090848/1908/call-center-connections.jpg)
DIGITAL AUDIO
$9.99
![Stories Sell : Storyworthy Strategies to Grow Your Business and Brand - Matthew Dicks](https://www.booktopia.com.au/covers/200/9781608689576/2812/stories-sell.jpg)
DIGITAL AUDIO
Digital Audiobook
$36.99
![You Can Negotiate Anything : The Groundbreaking Original Guide to Negotiation - Herb Cohen](https://www.booktopia.com.au/covers/200/9781666670721/2711/you-can-negotiate-anything.jpg)
DIGITAL AUDIO
$36.99
![Introduction to Reverse Logistics - SANJIVAN SAINI](https://www.booktopia.com.au/covers/200/9798882396878/2906/introduction-to-reverse-logistics.jpg)
DIGITAL AUDIO
Digital Audiobook
$11.99
![15 SECRETS TO DOUBLING REFERRALS TO YOUR PRACTICE, THE - Huyen Truong](https://www.booktopia.com.au/covers/200/9798882270123/5013/15-secrets-to-doubling-referrals-to-your-practice-the.jpg)
DIGITAL AUDIO
Digital Audiobook
$21.99
![THE GETBRAND METHOD : How to Sell More with Your Own Brand - Andrey Gornov](https://www.booktopia.com.au/covers/200/9789392845208/2706/the-getbrand-method.jpg)
DIGITAL AUDIO
Digital Audiobook
$10.00
![Digital Marketing on Amazon : Make Money Online by Digital Marketing on Amazon - Tiffany Newton](https://www.booktopia.com.au/covers/200/9798882258206/2616/digital-marketing-on-amazon.jpg)
DIGITAL AUDIO
$2.99
![Power Of Business Networking, The - Robert Jakobsen](https://www.booktopia.com.au/covers/200/9798882377150/5611/power-of-business-networking-the.jpg)
DIGITAL AUDIO
Digital Audiobook
$7.99