Get Free Shipping on orders over $89
Events Management : Principles and Practice - Razaq Raj

Events Management

Principles and Practice

By: Razaq Raj, Paul Walters, Tahir Rashid

eText | 25 September 2017 | Edition Number 3

At a Glance

eText


$120.75

or 4 interest-free payments of $30.19 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

This book is not available as a print inspection copy. To download an e-version click here or for more information contact your local sales representative.

Events Management
provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality.

Now in its Third Edition, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co-creation and Social Media, and have added new content on contemporary trends like the environmental and social impact of large scale events such as the Olympics.   

 

International case studies covering all manner of events are used throughout and include:

 

·         The impact of the London 2012 and Rio 2016 Olympic Games

·         Van Gogh Augmented Reality in Nuenen

·         Sands EXPO and Convention Center, Las Vegas

·         Glastonbury Music Festival

·         Lame Horse Night Club, Russia

·         The Leeds Caribbean Festival

PowerPoint slides and an Instructor Manual can be found online. 

Suitable for Events Management students at Undergraduate and Postgraduate level.

on
Desktop
Tablet
Mobile

Other Editions and Formats

Hardcover

Published: 26th September 2017

More in Service Industries

Betrayal : The Life and Lies of Bernie Madoff - Andrew Kirtzman

eBOOK

Waiting : The True Confessions of a Waitress - Debra Ginsberg

eBOOK

Amazon.com : Get Big Fast - Robert Spector

eBOOK

Bistros of Paris - Robert Hamburger

eBOOK

Bradman's War - Malcolm Knox

eBOOK

$12.99