Handbook on Electronic Commerce : International Handbooks on Information Systems - Michael Shaw

Handbook on Electronic Commerce

By: Michael Shaw (Editor), Robert Blanning (Editor), Troy Strader (Editor)

Hardcover

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The new digital economy has pronounced implications for corporate strategy, marketing, operations, information systems, customer service, global supply-chain management, and product distribution. This handbook examines most aspects of electronic commerce, including electronic storefronts, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models. An indispensable reference for professionals in e-commerce and Internet business.

Other Editions and Formats

Paperback

Published: 16th May 2000

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