High on Design : The New Cannabis Culture - Gestalten

High on Design

The New Cannabis Culture

By: Gestalten (Editor), Santiago Rodriguez Tarditi (Editor)

Hardcover | 8 September 2020

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Today, weed is en vogue and has evolved into a good-looking business. High on Design showcases the new brands, designs and creators behind this revolution.


While cannabis is a recreational drug still strongly associated with Western subculture, it has recently become a huge industry. Over the past few years, consuming the herb and using its derivatives have become legal in several countries, and a wave of entrepreneurs has come through, looking to generate and bank on a new generation of consumers.

Through insightful texts, High on Design reflects on the novel aesthetics, people, and trends of contemporary cannabis culture, and provides a wider view of the phenomenon. Addiction, crime, science, the marketing of weed as a booster of creativity and a medical aid, and the use of hemp in clothing are all considered.

Industry Reviews
"cannabis-related aesthetics is about to say goodbye to fake-Balinese ceramics, psychedelic t-shirts and Bob Marley posters." -- LA REPUBBLICA-- "La Repubblica, 24.04.20"
"includes a critical look at the US 'War on Drugs' and the racism that's led to disproportionate criminalisation of Black and Latinx communities." -- ELEPHANT-- "Elephant Art Magazine, 20.08.20"
"takes a deep dive into the weed industry and how legalization has paved the way for a new generation of design-savvy entrepreneurs and consumers." -- SURFACE-- "Surface, 10.2020"
"the book with the most groundbreaking projects in the world of cannabis including craftsmanship, gastronomy and literature" -- COND? NAST TRAVELER-- "Cond? Nast Traveler, 03.07.20"
"Berlin-based publishing company gestalten has found a visually orgasmic story in the way modern aesthetics have redefined what society now puts under the 'cannabis culture' umbrella" -- FORBES (Holiday Gift Guide 2020)-- "Forbes US, 25.11.2020"

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