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How Far to Nudge? : Assessing Behavioural Public Policy - Peter John

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How Far to Nudge?

Assessing Behavioural Public Policy

eBook | 23 February 2018

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This book addresses the wave of innovation and reforms that has been called the nudge or behavioural public policy agenda, which has emerged in many countries since the mid-2000s. Nudge involves developing behavioural insights to solve complex policy problems, such as unemployment, obesity and the environment, as well as improving the delivery of policies by reforming standard operating procedures. It reviews the changes that have taken place, in particular the greater use of randomised evaluations, and discusses how far nudge can be used more generally in the policy process. The book argues that nudge has a radical future if it develops a more bottom up approach involving greater feedback and more engagement with citizens.

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Non-Fiction Politics & Government Public Administration Central Government Central Government Policies Psychology Psychological Theory, Systems, Schools of Thought & Viewpoints Behavioural Theory & Behaviourism Economics Economic Theory & Philosophy Behavioural Economics Business & Management

Sales & Marketing Market Research

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