| Contributors | p. xi |
| List of tables | p. xvii |
| List of figures | p. xviii |
| List of boxes | p. xix |
| Acknowledgements | p. xxi |
| Introduction | |
| New road map | p. 3 |
| Documentation | p. 3 |
| Learning with Petrra | p. 4 |
| Pathways out of poverty | p. 6 |
| Changing directions | p. 8 |
| Structure of the book | p. 8 |
| References | p. 9 |
| Gender | |
| The right to learn: women want more agricultural advice | p. 15 |
| Introduction | p. 15 |
| Incorporating gender concerns | p. 16 |
| Needs assessment and constraints analysis | p. 16 |
| Call for concept notes and the Petrra approach to gender | p. 17 |
| Enhancing men's and women's knowledge and skills | p. 18 |
| Testing and validating technologies with farmers | p. 19 |
| Testing different types of trainers and groups | p. 20 |
| Testing learning tools with women | p. 22 |
| What women learnt | p. 23 |
| Major lessons from working with women | p. 25 |
| Conclusion | p. 26 |
| References | p. 27 |
| Breaking down barriers: village women spread the word | p. 29 |
| Family approach in extension | p. 41 |
| Bringing science to life: video development for women-to-women extension | p. 49 |
| Learning with rural communities | |
| Creative learning methods | p. 63 |
| Introduction | p. 63 |
| Bidding and learning with Petrra | p. 65 |
| Petrra case studies | p. 67 |
| Watch and learn | p. 68 |
| Village soil fertility maps | p. 69 |
| Going public | p. 69 |
| Picture songs | p. 70 |
| New directions in farmer training | p. 71 |
| In each sub-project staff learnt something from farmers | p. 71 |
| Learning content: appropriate technologies | p. 72 |
| Methods: face-to-face and the media | p. 72 |
| Marrying methods to content | p. 73 |
| Mixing methods | p. 73 |
| Conclusion | p. 74 |
| References | p. 75 |
| Watch and learn: video education for appropriate technology | p. 77 |
| Village soil fertility maps | p. 89 |
| Going Public: a quick way to interact with communities | p. 103 |
| Picture songs | p. 115 |
| Enterprise webs | |
| The enterprise web | p. 127 |
| Introduction | p. 127 |
| The enterprise web: a holistic tool | p. 128 |
| A generic example of an enterprise web | p. 128 |
| The enterprise web as an explanatory and micro-analytical tool | p. 130 |
| Selection and documentation of case studies | p. 132 |
| Integrated rice-duck production | p. 134 |
| Manufacturing and marketing mobile pumps | p. 135 |
| Producing, processing and marketing aromatic rice | p. 136 |
| Insights from the use of the enterprise web | p. 136 |
| Learning about process | p. 136 |
| In pro-poor extension social capital is critical | p. 137 |
| Introducing the concept of governance | p. 137 |
| Challenges for the enterprise web as a tool | p. 138 |
| Achieving rigor in visualising the enterprise web | p. 138 |
| Committing resources | p. 138 |
| Extension method costing | p. 139 |
| Unfreezing the culture to go solo | p. 139 |
| Conclusion | p. 139 |
| References | p. 139 |
| Integrated rice-duck: a new farming system for Bangladesh | p. 143 |
| Pump it up: developing a pro-poor mobile pump market | p. 157 |
| Adding flavour: a value chain approach for aromatic rice | p. 169 |
| Pro-poor seed systems | |
| Innovations in seed systems | p. 185 |
| Introduction | p. 185 |
| The challenge | p. 186 |
| Historical context | p. 186 |
| PETRRA case studies | p. 187 |
| Varieties and seed-based technologies | p. 189 |
| Rice biodiversity | p. 189 |
| Identifying appropriate technologies | p. 190 |
| Demand and farmer awareness | p. 190 |
| Recognising the value of good seed | p. 191 |
| Assuring timely supply of affordable seed | p. 191 |
| Farm-saved seed: scope for improvements | p. 192 |
| Matching seed and outlet markets - the long-term perspective | p. 193 |
| Quality assurance | p. 193 |
| Communication and partnerships | p. 194 |
| Maintaining the incentives | p. 196 |
| Farmers | p. 196 |
| NGOs | p. 197 |
| Private sector | p. 198 |
| Government institutions | p. 198 |
| Conclusion | p. 199 |
| References | p. 200 |
| More is more: validating rice varieties with NGOs and poor farmers | p. 203 |
| Building a rice seed network | p. 209 |
| Farmseed: putting farmers at the heart of the seed system | p. 221 |
| Grameen seed: Grameen experiments with a pro-poor seed business | p. 233 |
| Innovating with federations: community institutions take the lead in seed marketing | p. 245 |
| Synthesis | |
| People and pro-poor innovation systems | p. 257 |
| Extension, complexity and poverty | p. 257 |
| People matter | p. 258 |
| Extension policy and public sector | p. 258 |
| Donors and flexibility | p. 260 |
| Projects, service providers and potential champions | p. 261 |
| Reaching rural women: policy and reality | p. 263 |
| Transaction costs: bringing people into economics | p. 264 |
| Transaction costs in pro-poor service delivery | p. 265 |
| Vertical integration or strategic networks | p. 267 |
| Diversity of service providers | p. 267 |
| Multiple actors: competing or complementing? | p. 268 |
| Local government | p. 270 |
| Learning networks and forums | p. 270 |
| Multiple extension and learning methods | p. 273 |
| Transaction costs in receiving extension services | p. 273 |
| Learning from farmer field schools | p. 274 |
| Other methods: going to scale | p. 276 |
| Multiple learning tools | p. 281 |
| Innovation systems research | p. 284 |
| Unfinished business | p. 284 |
| References | p. 286 |
| Acronyms and abbreviations | p. 297 |
| Glossary of special terms | p. 299 |
| Administrative units in Bangladesh | p. 300 |
| Map of Bangladesh | p. 300 |
| Index | p. 301 |
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