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Marketing Strategy
8th Edition - A Decision-Focused Approach
By: Orville C. Walker, John W. Mullins
Paperback | 24 January 2013 | Edition Number 8
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Paperback
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ISBN: 9780078028946
ISBN-10: 0078028949
Series: Irwin Marketing
Published: 24th January 2013
Format: Paperback
Language: English
Number of Pages: 384
Audience: College, Tertiary and University
Publisher: McGraw-Hill Education - Europe
Country of Publication: GB
Edition Number: 8
Edition Type: Revised
Dimensions (cm): 25.5 x 20.5 x 1.5
Weight (kg): 0.67
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