Media Literacy : International Student Edition : 10th Edition - W. James Potter

Media Literacy

International Student Edition : 10th Edition

By: W. James Potter

Paperback | 2 March 2021 | Edition Number 10

At a Glance

Paperback


RRP $156.00

$148.25

In Stock and Aims to ship in 1-2 business days

In this media-saturated world, we must learn how to navigate through the overwhelming flood of information so that we can avoid the risks and maximize its potential to help us. Media Literacy shows you how: Drawing from thousands of media research studies, author W. James Potter explores the key components to understanding the fascinating world of mass media.

In this thoroughly updated and revised Tenth Edition, Potter presents more discussions of digital media and numerous examples and facts to help you understand how the media operate, how they attract your attention, and how they influence you. Each chapter concludes with a set of exercises to help you apply the chapter material to everyday life and engage in a step-by-step process to increase your own media literacy.


More in Communication Studies

People Skills : 1st Edition - Robert Bolton

RRP $34.99

$23.35

33%
OFF
Internet Celebrity : Understanding Fame Online - Crystal Abidin
Communicating in the Health Sciences : 3rd Edition - Joy Higgs
The Basics of Media Writing : A Strategic Approach - Scott A. Kuehn

RRP $194.50

$110.50

43%
OFF
News as it Happens 3ed : An Introduction to Journalism - Stephen Lamble
Digital Migration - Koen Leurs

RRP $69.75

$66.35

The SAGE Handbook of the Digital Media Economy - Terry Flew