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NLP Principles in Practice : Principles in Practice - Lisa De Rijk

NLP Principles in Practice

Principles in Practice

By: Lisa De Rijk

Paperback | 6 January 2016 | Edition Number 2

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This book covers the main tools and techniques of NLP. Apart from this first chapter, each chapter follows the same layout. The overview and rationale for each tool/technique or philosophy is given. A literature review has been undertaken and any relevant literature to support or challenge the model is included. Any concepts that are directly related to the subject matter are summarised as are the principles of why the particular technique works and how it links back to the overarching theory and principles of NLP. How the technique works is then described followed by the key steps involved in applying the technique. Each section then concludes with a recommended exercise to follow and examples of how the technique can be applied across a number of different contexts.
Industry Reviews
Lisa's real experience operating in the field gives this book a resonance few could hope to match. This book is a testimony to her practical, common sense application of NLP to enable excellence. A must read for those of you wanting a credible insight in how to give yourselves, your talent and your business an edge.--Beverly Hodson, Group Change Implementation Manager, Northern Foods

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