Persuasion in Specialised Discourses : Postdisciplinary Studies in Discourse - Olga Dontcheva-Navratilova

Persuasion in Specialised Discourses

By: Olga Dontcheva-Navratilova, Martin Adam, Renata Povolná

Hardcover | 11 December 2020

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This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By focusing on examples of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad's (2009) framework for the description of contextual factors affecting interaction in specialised discourses, Bell's (1997) participants framework for the analysis of speaker and audience roles, the genre analysis framework (Swales 1990, Bhatia 1993) for the analysis of genre constraints and Hyland's metadiscourse framework for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

Industry Reviews
"This book, then, may offer scholars working in rhetoric and discourse important insights on genre criticism, discourse studies, and even English for Special Purposes. ... As a scholar of rhetoric, I believe the authors' approach to specialized discourse from persuasion would lend value to scholars invested in discourse studies. Moreover, the book is reader-friendly, serving as excellent reading material with clear language and logic." (Ke Li, Discourse Studies, Vol. 23 (4), 2021)

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