Pricing for Profit

How to Develop a Powerful Pricing Strategy for Your Business

By: Peter Hill

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Paperback | 3 July 2013 | Edition Number 1

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280 Pages

Dimensions(cm)
23.5 x 16 x 2

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Price is the most significant factor affecting the profitability of every business, profit centre or department. When the pressure is on to perform or grow, your instinct may be to discount, undercut your competitors, cut costs and promote through price. Yet these are often the last things you should do. If you want to grow, sustainably and profitably, chances are you should increase your prices. "Put Up Your Prices" is the most practical guide on pricing available. Using ideas and experiences developed running real projects for real businesses, this book shows you how by getting your pricing structures right you can make a huge difference to your bottom line. It gives business owners, managers and leaders simple, achievable pricing strategies that will deliver remarkable business growth.

Can you afford to leave money on the table? If not, "Put Up Your Prices" is the guide for you. The bottom line is that a proper pricing strategy will increase your bottom line.

About the Author

Peter Hill is a qualified accountant (both Chartered and Certified) with 30 years' experience. He is a partner at Mark Holt and Co Chartered Accountants and Healium LLP business growth specialists. He has worked as a business consultant for over 15 years, driving up the financial performance of businesses of all sizes. Peter is also a sought-after business speaker and runs business seminars on pricing and profit improvement across the UK and internationally, for most of the major banks (Lloyds, Barclays, HSBC), for the Ran One accountancy network, and for SWAT, the largest UK trainer of accountants.

Industry Reviews

"Like the best business books, Pricing for Profit is meant to be actionable. Chapters on creating packages, choices, and options offer new ways to think about what you're offering and how you're selling. And the entire book is filled with action steps to think through how to implement a smarter pricing strategy for your business. Unless you have the whole pricing equation nailed down, you're going to find something in this book that you can put to use in your business." * Daria Steigman, Solo PR Pro *
"Hill discusses common pricing myths, explains how pricing works best and offers easy-to-implement pricing recommendations that could increase your profits. getAbstract recommends this smart, pragmatic manual to 'CEOs, finance directors, sales managers, marketing analysts, accountants and strategic planners,' and to anyone who sells a product or service." * getAbstract, Inc. *

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