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Pricing Mastery - Master Guide To Amazon Pricing Strategy : How To Extract More Profit From The Same Inventory - Peter Valley

Pricing Mastery - Master Guide To Amazon Pricing Strategy

How To Extract More Profit From The Same Inventory

By: Peter Valley

Paperback | 18 June 2025

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Pricing Mastery is a complete how-to manual on increasing Amazon profits through superior pricing. Pricing is the simplest, fastest, & most powerful way to increase your Amazon profits - right now. In this book, you'll learn how to increase your profits using every price hack in the book.

Five facts about Amazon pricing:

  1. All Amazon businesses are two things: Sourcing inventory, and pricing/repricing inventory.
  2. You can do everything else wrong, and if you get pricing & sourcing right, you can't lose money on Amazon.
  3. Revising your pricing strategy is the simplest & quickest way to boost Amazon profits - today.
  4. Small pricing tweaks can literally double your revenue.
  5. Pricing compounds: One small change you make today, will pay you for a lifetime

.In Pricing Mastery, you're about to learn dozens of tricks to get the most money for your Amazon inventory. I set out to teach everything I know about Amazon pricing strategy - learned from over 15 years of Amazon selling - in one concise manual.

In Pricing Mastery, you're about to learn dozens of tricks to get the most money for your Amazon inventory.

Part One: The Foundation

  • The fundamentals of Amazon pricing strategy.
  • The psychology of the Amazon customer: Why they buy
  • How small changes to your pricing strategy can literally triple your revenue.
  • The 7 pillars of Amazon pricing principles
  • ...and much more.

Part Two: The Implementation

  • Three beginner pricing formulas
  • Your 8 options when setting a price (and when to apply each)
  • The 7 factors of "the right price"
  • How to read the data to get the most for your inventory
  • Why pricing for the Buy Box is a failed strategy
  • ...and much more.

Part Three: Advanced Strategy

  1. Why Amazon "Sales Rank" is the #1 factor in setting a price
  2. Profiting off pricing volatility
  3. How to price when you have no competition (using "urgency analysis")
  4. Top 9 pricing mistakes
  5. How to fix (and avoid) high pricing errors)
  6. ...and much more.

Tweaking your pricing strategy is simply the quickest way to boost Amazon profits, and extract more money from the same inventory (with no extra work). Read this book casually, and it will bring a significant lift to your profits.Study it intensely, and it will reinvent your entire business.Take pricing as seriously as your sourcing, and everything will change.

-Peter Valley

Industry Reviews

"This is the best book on Amazon selling ever written." - the unbiased author

"The great thing about (Pricing Mastery) is that it doesn't just present a formula, but it explains all of the reasons and principles behind the formula.

By helping improve both my pricing and my sourcing, Pricing Mastery has made a significant, positive impact on my margins and ROI.

I highly recommend this course for any (Amazon seller)."

Robert Hodgson

Amherst, MA

 

"Pricing Mastery opened my eyes.

I had over 3000 books when I purchased the course. Selling 2-3 books a day. After going through Pricing Mastery - I am selling 8 to 10 books a day."

David Weberman

Iowa City, IA"

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