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Profit Pillars : A Proven System to Maximize the Bottom Line in Your Online Business - Parker Charles Stevenson

Profit Pillars

A Proven System to Maximize the Bottom Line in Your Online Business

By: Parker Charles Stevenson

Hardcover | 19 November 2024

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Profit Pillars is the entrepreneur’s guide to building a more profitable online business, even if they do not consider themselves a “numbers person,” by understanding and utilizing the four profit pillars.

If you’ve learned how to build an email list, create a social media calendar, host webinars, or build out a sales funnel, then the four profit pillars can help you to successfully manage the financial side of your online business.

Online entrepreneurs regularly feel stressed, ashamed, or frustrated about the financial side of their businesses because their accountants, bookkeepers, and business coaches can’t give them the answers to the money questions they struggle with, such as:

  • How should I pay myself?

  • How profitable should my business be?

  • Which expenses do I need to monitor most as my business grows?

  • How do I build systems that keep my finances organized?

  • How much can I afford to pay myself?

  • How do I use my numbers to make better financial decisions?

    Profit Pillars outlines step-by-step guidance in response to these questions so even the most creative and visionary online business owners can learn how to better manage the flow of money in and out of their businesses.
  • Industry Reviews
    “For many of us creatives, money talk can feel daunting—Parker supports us to step into financial ownership and face our financial world while navigating growing our businesses.”
    —Carrie-Anne Moss, Award-Winning Actress, and Founder, Annapurna Living
     
    “We have been working with Parker and his team at Evolved Finance since 2014. His expertise in dealing with the financial side of online businesses has been a win for us. If you’re a digital entrepreneur, you are sure to find a lot of value here.”
    —Zach Rocklin, CEO, Gabrielle Bernstein, Inc.
     
    “I had no idea, until I read Profit Pillars, that people would rather talk about their sex lives than their personal finances. Thank you, Parker, for lifting the veil on this complex topic, in a way that also lifts shame, overwhelm, and confusion for entrepreneurs as we travel the road less taken.”
    —Aviva Romm, MD, New York Times Bestselling Author, Hormone Intelligence
     
    “Success in small business requires solid financial foundations. And yet so many entrepreneurs fear finance. That fear and avoidance create a big gap in one’s potential as a small business owner. Profit Pillars fills that gap. It’s the book I wish I had 13 years ago when I launched my first start-up company.”
    —Matt Gartland, Serial Entrepreneur, Start-up Advisor, and Angel Investor
     
    “If you’re an online business owner wanting a strong financial foundation, you must pick up a copy of Profit Pillars . . . No one gets the ins and outs of financial wellness for online businesses like Parker Stevenson.”
    —Lauren Messiah, Coach, Personal Stylist, and Author, Style Therapy
     
    “I wish I had this book a decade ago . . . I would have saved myself so much time and energy . . . I'll be recommending this book to everyone in my community who has an online business.”
    —Kate Northrup, Author, Do Less

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