'Saad Mohseni is one of the most remarkable figures in modern Afghanistan – brave, entrepreneurial, with a knack for imagining the impossible – he transformed the Afghan media landscape and brought serious news, and exceptional entertainment to millions in the most testing circumstances imaginable' Rory Stewart
The deeply moving and surprising story of the attempt to build a truly independent media company in contemporary Afghanistan.
Saad Mohseni, chairman and CEO of Moby Group, Afghanistan’s largest media company, charts a twenty-year effort to bring a free press to his country after years of Taliban rule, and how that effort persists even after the Taliban’s return to power in 2021.
In the heady early days of the American occupation, Mohseni returns to Kabul which he had last seen as a child before the Soviet invasion. Casting about for ways to be involved in the dawn of a new Afghanistan, Mohseni makes what seems like a quixotic decision to leave the comforts of a career in international banking to start a Kabul radio station with his three siblings. This unlikely venture quickly blossoms into a burgeoning television empire, bringing Mohseni and his family and employees into sometimes uncomfortable contact with everyone who has a stake in the country – from the government of Hamid Karzai to White House officials. Moreover, their radio and television networks soon become a necessary beacon for millions of Afghans, who rely on them not just for independent news but for joyful pleasures like soap operas and Afghan Star, a beloved national singing competition in a country whose previous rulers had banned (and would again ban) music.
Mohseni’s position at Moby affords him unique insights into this extraordinary yet troubled country, the youngest in the world outside of Sub-Saharan Africa, and his powerful account captures the spirit and resilience of the Afghan people – notably the hundreds of men and women still working in Moby's Kabul office today, who, once again under Taliban rule, create programs, report the news, and educate the public.
Radio Free Afghanistan is a stunning, vibrant portrait of a nation in turmoil, poised between despair and hope.
About the Author
Saad Mohseni was born in London in 1966 and lived in Tokyo, Australia, his native Afghanistan before returning to Kabul in 2002 after the U.S. invasion. He is the co-founder, chairman, and executive officer of Moby Group, Afghanistan’s largest media company and has brought top-tier news and media content to emerging markets for the past two decades. He has been named an Asia Game Changer by the Asian Society and in 2011 was one of Time Magazine’s “100 Most Influential People in the World.” Mr. Mohseni serves on board of the International Crisis Group and is a member of the International Advisor Council for the Middle East Institute.