Railways Studios

How a Government Design Studio Helped Build New Zealand

By: Peter & Atkinson, Neill Alsop

Write A Review

Paperback | 12 November 2020

At a Glance

Paperback
376 Pages

Dimensions(cm)
26.5 x 25.0 x 3.1

Paperback

RRP $76.95

$56.75

26%OFF

or 4 interest-free payments of $14.19 with

or

Aims to ship in 7 to 10 business days

On the 100th anniversary of its creation, this book celebrates Railways Studios--the design studio of the New Zealand Railways--and its role in helping build and connect New Zealand. It's a surprising story: a government agency that produced advertising for any-and-all clients, and dominated outdoor advertising for over 65 years (1920-1987). The Studios' advertisements ranged from posters to painted billboards and brochures, and they decorated every city and town, creating a gallery of the street. Whatever the promotion--from rail travel and tourism to enlistment in the army, clothing, and health promotion--the Studios played a role. Thousands of its designs influenced public attitudes, shaping how New Zealanders saw themselves. This definitive history of railways advertising is a time capsule of New Zealand life and examines the art of the Railways Studios, detailing its formative place in New Zealand design and art history.

Industry Reviews

'"Railways Studios, the design studio of the New Zealand Railways" tells the remarkable story of the way in which a government department helped connect New Zealand physically and socially, producing advertising for a range of clients and dominating outdoor advertising ... The book is lavishly illustrated with hundreds of images alongside the well-researched chapters which touch on the history of rail transport in New Zealand.' - John Daly-Peoples, New Zealand Art Review; 'A seven-years-in-the-making, lavishly illustrated literary monument to the Kiwi commercial art of the advertising and design Studio of NZ Railways, which survived 67 years...a 385-page literary monument to New Zealand commercial art.' - NZ Listener, named among 101 Best Books of 2020; '... this book is a must-purchase. Highly recommended.' - Railway Observer; 'This big, beautiful book brings together a treasure trove of stunning New Zealand tourism and product ads ...' - Good magazine.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.