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Rock On : How I Tried to Stop Caring about Music and Learn to Love Corporate Rock - Dan Kennedy

Rock On

How I Tried to Stop Caring about Music and Learn to Love Corporate Rock

By: Dan Kennedy

eBook | 16 December 2008

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How would you like a six-figure marketing job at the hallowed record label that signed everyone who counts in the last fifty years of pop music? Before you answer, we'll throw in a plush office, a hip assistant and a bottomless expense account?

Dan Kennedy thinks all of his dreams have come true at once. In reality, he's just walked into a nightmarish episode of The Office. From his first assigment - creating a campaign celebrating 25 years of Phil Collins' love songs - he knows he's in way over his head, and from the looks of others around the boardroom, he's not alone.

With cameos by ageing rock stars, dinosaur music-biz kingpins, hip-hop thugs and Iggy Pop, Rock On is an achingly funny tale of rock and roll, office life, and what happens when the suits take control.

Industry Reviews
"

If he weren't so self-deprecating, Kennedy might come off as a jerk. But he's just as hard on himself and, besides, he's funny. Super funny

"
on

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