Scaling Up (Revised 2022) : How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0) - Verne Harnish

Scaling Up (Revised 2022)

How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)

By: Verne Harnish, Kevin N. Lawrence

Paperback | 18 October 2022

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Product Description
Winner of the International Book Awards for General Business Winner of the Reader's Favorite International Book Award for Non-Fiction Business

It has been 12 years since Verne Harnish's book Mastering the Rockefeller Habits was first released. Scaling Up: How to Build a Meaningful Business and Enjoy the Ride (Rockefeller Habits 2.0) is the first major revision of this business classic. In Scaling Up, Harnish and his co-authors share practical tools and techniques to help entrepreneurs grow an industry-dominating business without it killing them-and actually have fun. Many growth company leaders reach a point where they actually dread adding another customer, employee or location. It feels like they are just adding more weight to an ever-heavier anchor they are dragging through the sand. To make matters worse, the increased revenues haven't turned into more profitability, so at some point they wonder if the journey is worth the effort.

Scaling Up focuses on the four major decisions every company must get right: People, Strategy, Execution and Cash. The book includes a series of new One-Page tools including the famous and recently-revised One-Page Strategic Plan and the Rockefeller Habits Execution Checklist, which more than 40,000 firms around the globe have used to scale their companies successfully. Running a business is ultimately about freedom. Scaling Up shows owners how to achieve it, no matter how big and complicated a business grows.

About the Author

Verne Harnish is founder of Entrepreneurs' Organization and chaired its premiere CEO program, Birthing of Giants, and WEO's Advanced Business executive program, both held at MIT. He is the founder and CEO of Gazelles, Growth Guy syndicated columnist, Venture columnist for FORTUNE magazine, and author of Mastering the Rockefeller Habits, The Greatest Business Decisions of All Time, and Scaling Up. He chairs Growth Summits around the globe and resides in Barcelona, Spain with his wife and four children.
Industry Reviews
"Scaling Up addresses the second half of the venture ball game, something often lost in all the hoopla about incubating disruptive innovation during the first half. Half-time scores don't matter - it's all about how you finish the game. So get yourself into Verne's locker room for a great half-time pep talk, and then get yourself out on the field to play a great second half." -- Geoffrey Moore, Author of Crossing the Chasm
"Verne delivers more value per page than anyone else in the business!" Henry McGovern, co-founder and Chairman of AmRest (WSE: EAT)
" Scaling Up not only opened my eyes and helped direct my focus as the new leader of this non-profit organization, but the concept itself literally became our new holistic initiative. With these new skills, we were able grow our organization exponentially and reach out to new funders." Joshua Troderman, CEO, Shalom Learning
"Verne Harnish is more committed to helping companies grow than any other person on the planet. Really. He's also radically practical in his approach and that is reflected throughout this terrific book." Patrick Lencioni, president, The Table Group; best-selling author of The Five Dysfunctions of a Team and The Advantage
"Fast-growing companies not small ones or big ones create almost all the jobs and innovation in our economy, and Verne has been an invaluable guide to leaders of such companies, like me. Scaling Up helps us put in place the disciplines critical to building a significant business." Graham Weston, Chairman and CEO, Rackspace (NYSE: RAX)
"Verne's tools and techniques have been key to scaling up Benetton to become the #1 international fashion brand in India. They work!" Sanjeev Mohanty, CEO, Benetton India
"Imagine walking into a library and finding one book that captures the ideas of all the books in the library. Scaling Up is that business book. You will not have to go any farther." Jack Stack, founder and CEO of SRC Holdings; best-selling author of The Great Game of Business and A Stake in the Outcome
"We've scaled up our company from a single office near Calgary to 2,000 employees in 165 locations across Western Canada. Verne's tools and techniques have been critical to helping us drive and manage this growth during my 20 years as CEO and ultimately to freeing me up as the founder to pursue other interests." Scott Tannas, founder and Vice Chairman, Western Financial Group; senator, Canadian Parliament

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