Social Media for Strategic Communication - International Student Edition : Creative Strategies and Research-Based Applications - Karen Freberg

Social Media for Strategic Communication - International Student Edition

Creative Strategies and Research-Based Applications

By: Karen Freberg

Paperback | 26 October 2021 | Edition Number 2

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Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines cutting edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they'll face in the workplace.

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