Statistics for Management and Economics, Abbreviated

Emphasising applications over calculation, worldwide-bestseller Statistics for Management and Economics, Abbreviated 10e demonstrates how vital statistical methods are for today's managers and economists-and teaches students how to apply these tools to real business problems. Written specifically for the one-term modern business statistics course, the text uses a unique three-step "ICI" approach to problem solving. This approach teaches students to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel® 2013, or using MINITAB 16), and ultimately INTERPRET results in the context of the problem.

This also enhances student comprehension and skills while offering instructors maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases give students plenty of hands-on practice applying statistical applications used by marketing managers, financial analysts, accountants, economists, and others. Completely current, the ABBREVIATED 10e also includes updated figure and data tables, access to Data Analysis Plus via the textbook companion website, and Cengage Learning Testing Powered by Cognero-the ultimate online testing resource.

New to this Edition

• Reflecting the latest trends and developments from the field, STATISTICS FOR MANAGEMENT & ECONOMICS, ABBREVIATED, 10e is completely up to date and integrates new coverage and techniques from Excel® 2013 and MINITAB® 16-including numerous screenshots-throughout the text.


• Revised end-of-chapter exercises provide multiple assignment options for instructors and new learning opportunities for students.


• Updated figure and data tables include the most current data and information available.


• Providing a unique personal learning experience, the MindTap™ Reader available in Aplia or CengageNOW is an enhanced and interactive eBook to help students maximise their study time-and course success.


• Delivering the ultimate testing resource, Cengage Learning Testing Powered by Cognero is a flexible, online system that allows you to author, edit, and manage test bank content from multiple Cengage Learning solutions; create various test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want. The Cognero Test Bank content is tagged according to Tier I (Business Program Interdisciplinary Learning Outcomes) and Tier II (Business Statistics-specific) standards, topic, Bloom's Taxonomy, and difficulty level.

About the Author

Dr. Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University, where he taught statistics, management science, and operations management from 1974 to 2011. He also taught at the University of Toronto, the University of Miami, McMaster University, the University of Windsor, and the Beijing Institute of Science and Technology. In addition to consulting with banks on credit scoring and credit card fraud, Dr. Keller has conducted market surveys for the Canadian government on energy conservation. His books include BSTAT, 2e, APPLIED STATISTICS WITH MICROSOFT EXCEL, ESSENTIALS OF BUSINESS STATISTICS (co-authored), AUSTRALIAN BUSINESS STATISTICS (co-authored), and STATISTICS LABORATORY MANUAL EXPERIMENTS USING MINITAB. Dr. Keller also has been published in OMEGA, IIE TRANSACTIONS, DECISION SCIENCES, INFOR, ECONOMICS LETTERS, and ARCHIVES OF SURGERY.