STEEPED : Adventures of a Tea Entrepreneur - Brook Eddy

STEEPED

Adventures of a Tea Entrepreneur

By: Brook Eddy

Paperback | 22 August 2023

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Isolated, broke, and restless in a drafty mountain A-frame with colicky twins, Brook Eddy needed a path out. This is the story of one woman's passionate spirit and how it transformed despair into entrepreneurial success.   

 

STEEPED: Adventures Of A Tea Entrepreneur is the story of how Brook built a socially conscious multimillion-dollar tea company with a fierce devotion to sustainability. Part business memoir, part India travelogue, STEEPED is brimming with provocative prose, transcendent images of travel throughout India, and advice for aspiring entrepreneurs, idealists, and travelers. 

 

From forearms slashed with scalding burns to the unseen sting of stress, depression, and near bankruptcy, Brook's story is one of love, loss, and unrelenting resilience.

 

STEEPED is a testament that while you don't need an MBA, a trust fund, a husband, or a business plan to bring an idea to market, you do need to be able to withstand hot water, which, like tea, will make you stronger.

Industry Reviews

"An entirely splendid, small-business saga, wearing a neo-hippie grin, shot through with intoxicating amounts of cardamom and all wrapped up in a dizzying, sexed-up love letter to Mother India. In turns inspiring, funny, and heartbreaking as it underscores the spurious excitement and stunning cruelty of  trying to create an honest brand within the ruthless machinery of American capitalism. Brook's powerful, woman-owned travelogue of love and motherhood, self-discovery and gut instinct, has all the ingredients to ensure you'll never taste her company's exquisite chai the same way again." 


Mark Morford, Former Columnist for The San Francisco Chronicle and Author of The Daring Spectacle: Adventures in Deviant Journalism 





"I loved reading STEEPED! It's a beautifully written memoir and has what many of us aspire to: building a thriving business on passion and purpose. But the book is about more than sharing a success story, it brings you along with striking prose through India and on the highs, lows, joys, fears and failures. That journey is what lifts the words off the page and shows how difficult, yet rewarding taking risks can be."


Rosalind Wiseman, New York Times Bestselling Author of Queen Bees and Wannabes, the basis for the hit movie and Broadway musical, Mean Girls 



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