Strategic Technology Management : Building Bridges between Sciences, Engineering and Business Management - George Tesar

Strategic Technology Management

Building Bridges between Sciences, Engineering and Business Management

By: George Tesar (Editor), Sibdas Ghosh (Editor), Steven W Anderson (Editor)

Paperback | 3 February 2004

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This invaluable book attempts to bridge business management and scientific management practices so as to foster better understanding between the two entities. It focuses on commercialization of research outcomes. Using cases extensively to illustrate practical difficulties encountered in working across functional barriers, the book also provides guidelines on how these difficulties can be overcome.

Industry Reviews
"There is no doubting the quality and value represented by the cases ... the cases provide a rich basis from which to design teaching material." Journal of Product Innovation Management

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