Successful Online Start-Ups For Dummies
Australia and New Zealand Edition
By: Stefan Korn
Paperback | 8 October 2012 | Edition Number 1
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Getting a thriving online enterprise up and running takes more than just a good idea. It involves building a website, developing it into a viable business, maintaining cash flow, hiring a staff, and much more. The task can seem daunting, but Successful Online Start-Ups For Dummies is here to help, showing prospective entrepreneurs how to develop a sound business plan, set up a proper company structure, and attract investment/funding in less than three months.
Many entrepreneurs have a great idea and the technical know-how to get a website up and running, but forget that it's a business that requires capital, management and continual growth. Successful Online Start-Ups For Dummies teaches new start-ups how to get "investment ready" and attract the right backers in a very competitive market, giving readers the specific know-how to keep their business running—or how to turn it over quickly and profitably so they can move onto their next start-up or retire.
- Gives budding entrepreneurs everything they need to build and sell a profitable online business
- Topics covered include "bootstrapping," common mistakes and missed opportunities at every step of the start-up business cycle, achieving rapid but sustainable growth, attracting the attention of investors and mentors, market validation, and much more
- Includes content specially tailored for readers in Australia and New Zealand, including details on all the major incubator events and start-up workshops in both countries
About the Author
Stefan Korn is an internet entrepreneur and co-founder of WebFund—a successful private investment firm for online start-ups. WebFund runs an accelerator program that trains web entrepreneurs and helps them get their start-ups in the best position to pitch to investors within three months.
ISBN: 9781118302705
ISBN-10: 1118302702
Series: For Dummies (Business & Personal Finance)
Published: 8th October 2012
Format: Paperback
Language: English
Number of Pages: 304
Audience: General Adult
Publisher: John Wiley & Sons Australia
Country of Publication: AU
Edition Number: 1
Dimensions (cm): 21.59 x 13.97 x 1.6
Weight (kg): 0.34
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- Non-FictionBusiness & ManagementEntrepreneurship / Start-ups
- Non-FictionBusiness & ManagementBusiness Aspects of E-Commerce
- Non-FictionSelf-Help, Personal Development & Practical AdviceHow-toFor Dummies BooksBusiness & Finance General Business & Finance Reference
- Non-FictionSelf-Help, Personal Development & Practical AdviceHow-toFor Dummies BooksBusiness & Finance Small Business
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