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Summary: Behind the Cloud : Review and Analysis of Benioff's Book - BusinessNews Publishing

Summary: Behind the Cloud

Review and Analysis of Benioff's Book

By: BusinessNews Publishing

eBook | 15 February 2013

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The must-read summary of Marc Benioff's book: "Behind the Cloud: The Untold Story of How Salesforce.com Went From Idea to Billion-Dollar Company- and Revolutionized an Industry".

This complete summary of the ideas from Marc Benioff's book "Behind the Cloud" explains how he started with an idea and grew it into a billion-dollar business. According to Benioff, the key to creating a truly successful company is not improving what has already been done; it's about being bold enough to make dramatic changes. In his book he shares the story of how his small business idea became a world-class company that generates revenue of over $1 billion a year.

Added-value of this summary:
• Save time
• Understand the key concepts
• Increase your business knowledge

To learn more, read "Behind the Cloud" and discover just how far your business idea can take you!

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