The 5 Paths to Persuasion

The Art of Selling Your Message

By: Robert B. Miller, Gary A. Williams, Alden M. Hayashi

Write A Review

Paperback | 1 September 2005 | Edition Number 1

At a Glance

Paperback
256 Pages

Edition Type
New edition

Dimensions(cm)
22.23 x 15.24 x 2.54

Paperback

$46.75

or 4 interest-free payments of $11.69 with

Ships in 10 to 15 business days

The truth is - it doesn't matter how smart or how slick a presentation is, if it isn't in sync with the decision maker's mindset, then it's bound to fail. That's the conclusion drawn by Miller and Williams, who completed an exhaustive study of more than 1,700 key business executives. Their research shows that decision makers can be placed into five distinct categories: Charismatics, Thinkers, Skeptics, Followers, and Controllers. Once the category the decision maker falls into is determined, then the presentation can be tailored to their precise mindset.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.

Defective items

If there is a problem with any of the items received for your order then the Booktopia Customer Care team is ready to assist you.

For more info please visit our Help Centre.

You Can Find This Book In

Non-Fiction Business & Management Management & Management Techniques Business Communication & Presentation Miscellaneous Items Sales & Marketing

A New Framework for Understanding Persuasion
The Five Styles of Decision Making and How to Influence Each
The Pragmatics of Persuasion
Table of Contents provided by Publisher. All Rights Reserved.

The 5 Paths to Persuasion

The Art of Selling Your Message

At a Glance

Paperback

Shipping

How to return your order

Defective items

You Can Find This Book In

More in Sales & Marketing

Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect

$100M Offers

How To Make Offers So Good People Feel Stupid Saying No

$100M Leads

How to Get Strangers To Want To Buy Your Stuff

By My Hands

A Potter's Apprenticeship

Fooled By Randomness

The Hidden Role of Chance in Life and in the Markets

Exactly What to Say

Magic Words for Influence and Impact

Evolutionary Ideas

Unlocking ancient innovation to solve tomorrow's challenges

Six Figures in Sales

How to win more customers without spending a cent on ads

The Mind/Body Prescription

Pre-Suasion

A Revolutionary Way To Influence And Persuade

$100M Leads

How to Get Strangers To Want To Buy Your Stuff

International Fashion Marketing

Strategic Management and Promotion for Global Fashion Brands

Graphic Design Rules

Hints and Tips to Improve your Designs

Digital Marketing for Travel Brands

Practical Strategies for Effective Marketing

Digital Marketing in Practice

Design, Implement and Measure Effective Campaigns

Building A Story Brand

Clarify Your Message So Customers Will Listen

Storytelling with Data

1st Edition - A Data Visualization Guide for Business Professionals

Inspired : 2nd Edition

How to Create Tech Products Customers Love

Hooked

How to Build Habit-Forming Products

Dealing with Difficult People

Fast, Effective Strategies for Handling Problem People

Dotcom Secrets

The Underground Playbook for Growing Your Company Online with Sales Funnels

Oversubscribed 2nd edition

How To Get People Lining Up To Do Business With You

Monetizing Innovation

How Smart Companies Design the Product Around the Price

The Activator Advantage

What Today's Rainmakers Do Differently

This product is categorised by