The Adaptive Decision Maker

By: John W. Payne, James R. Bettman, Eric J. Johnson

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Paperback | 25 October 1993

At a Glance

Paperback
348 Pages

Dimensions(cm)
22.86 x 15.24 x 1.98

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The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyze how the model can lead to improved decisions and opportunities for further research.

Industry Reviews

'The Adaptive Decision Maker provides a compelling overview of the empirical results and conceptual framework that the authors have been pursuing in their research program over the last 15 years. The effort-accuracy framework represents an attempt to shift the research agenda from demonstrations of 'irrationality' in the form of heuristics and biases to an understanding of the causal mechanisms underlying the behaviour ... a significant work for the field of behavioural decision making as a whole.' John Carroll

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You Can Find This Book In

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Published: 25th October 1993

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Preface
Adaptive decision behaviour: an introduction
Contingencies in decision making
Deciding how to decide: an effort/accuracy framework
Studying contingent decisions: an integrated methodology
Constructive processes in decision making
Why may adaptivity fail?
Improving decisions and other practical matters
The adaptive decision maker: a look backward and a look forward
Appendix
Footnotes
Bibliography
Table of Contents provided by Publisher. All Rights Reserved.

The Adaptive Decision Maker

At a Glance

Paperback

Industry Reviews

Shipping

How to return your order

Defective items

You Can Find This Book In

Other Editions and Formats

Hardcover

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