![The Fixer : Secrets for Saving Your Reputation in the Age of Viral Media - Michael S. Sitrick](https://www.booktopia.com.au/covers/big/9781621572862/0000/the-fixer.jpg)
The Fixer
Secrets for Saving Your Reputation in the Age of Viral Media
Hardcover | 31 October 2016
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Hardcover
$43.75
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So how would you react? What would you do? Michael Sitrick, the internationally renowned crisis manager to celebrities and CEOs, shares some of his highly sought-after advice on how to save your reputation in today's high-stakes media game.
Lauded by The Los Angeles Times as 'The Wizard of Spin', and compared to Harvey Keitel's 'The Wolf' Pulp Fiction character by Fortune, Sitrick gives readers the inside scoop on several national scandals faced by his big-name clients and outlines the basic principles of good crisis PR.
Industry Reviews
"There is no one better than Mike Sitrick in bet-your-company or bet-your-life situations."
-Dan Webb, former U.S. Attorney for the Northern District of Illinois
"When Michael Jackson unexpectedly passed away, I called Mike. He's always your first choice when the stakes are high in Hollywood."
-John Branca, co-executor of the Estate of Michael Jackson
"For nearly three decades, when public perception was at stake, I've told clients the same thing-call Mike."
-Sanford Robertson, technology investor and adviser, co-founder of Francisco Partners
"When our clients need public relations counsel, we turn to Mike Sitrick. He's creative, he's dedicated, and he has the very best media contacts."
-Patricia L. Glaser, trial attorney, Glaser Weil
"Mike Sitrick is tremendous in a crisis, but he's also helped us launch, build, and grow many companies. He's my first call when we invest in a company."
-Thomas H. Lee, pioneer of private equity and the founder of Lee Equity Partners
"When your reputation or your company's is on the line, it's not about public relations, it's about the truth. There is no one better than Mike Sitrick."
-Patrick Soon-Shiong, M.D., inventor, entrepreneur, philanthropist
ISBN: 9781621572862
ISBN-10: 1621572862
Published: 31st October 2016
Format: Hardcover
Language: English
Number of Pages: 256
Audience: General Adult
Publisher: REGNERY PUB INC
Country of Publication: US
Dimensions (cm): 23.11 x 16.0 x 3.56
Weight (kg): 0.5
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