The Forgotten Sense : The New Science of Smell  	 - Jonas Olofsson

The Forgotten Sense

The New Science of Smell

By: Jonas Olofsson

Paperback | 15 January 2025

At a Glance

Paperback


RRP $34.99

$31.75

or 4 interest-free payments of $7.94 with

 or 
In Stock and Aims to ship in 1-2 business days

When will this arrive by?

Human olfaction – the sense of smell – enables us to appreciate food and drink, it warns us of dangers and it makes our environments more enjoyable. However, olfaction is one of our least explored sensory systems. Until now.

Smells and scents are the colour that enrich our experience of life. Ask anyone to reflect on their sense of smell, and they immediately start talking. First there are discussions about food and wine, but pretty quickly they move on to personal topics: about the smells that evoke memories of childhood, dead relatives, pregnancy, love and sex. When people talk about their sense of smell, they also tell us something about themselves, their feelings, thoughts and relationships. Thus, the sense of smell not only reflects the chemical world outside us, but also bears witness to our inner world, our feelings and thoughts.

The Forgotten Sense explores the unknown mind and how it shapes people: Why can smells evoke such strong memories? How much can body odors control who you fall in love with? How sensitive is the human sense of smell? In many ways these questions are on the very forefront of our understanding, but Dr Jonas Olofsson has spent years studying the least understood of our senses. And he has discovered that it is actually possible to improve and refine one’s sense of smell, to develop it into a more useful tool to bring a powerful immediacy to your life.

About the Author

Jonas Olofsson is a professor of psychology at Stockholm University, where he directs the Sensory Cognitive Interaction Lab. He has conducted research at the New York University School of Medicine, Northwestern University, the Scripps Research Institute, and the Karolinska Institute. He lives in Stockholm.

More in Physiology

Principles of Anatomy and Physiology : 3rd Asia Pacific Edition - Gerard J. Tortora
Anatomy & Physiology For Dummies : For Dummies - Erin Odya

RRP $38.95

$26.35

32%
OFF
West's Respiratory Physiology : The Essentials 11th Edition - John B. West
Moore's Clinically Oriented Anatomy : 9th Edition (Revised) - Arthur F. Dalley
Human Anatomy & Physiology, Global Edition, (HB) : 12th Edition - Elaine Marieb
Seeley's Anatomy & Physiology ISE : 13th Edition - Cinnamon VanPutte

RRP $159.95

$141.90

11%
OFF
Guyton and Hall Textbook of Medical Physiology : 14th Edition - John E. Hall
ACSM's Guidelines for Exercise Testing and Prescription : 11th Edition - Gary Liguori
Basic Physiology for Anaesthetists : 2nd Edition - Christopher  Huang

RRP $112.95

$99.90

12%
OFF
The 12-Lead ECG in Acute Coronary Syndromes : 5th Edition - Barbara J Aehlert
Principles of Human Physiology, Global Edition : 6th edition - Cindy Stanfield
Human Physiology: From Cells to Systems : 9th Edition - Lauralee Sherwood
Human Physiology : An Integrated Approach, 8th Global Edition - Dee Silverthorn