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The Language of Design

Theory and Computation

By: Andy An-Si Dong

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Hardcover | 4 December 2008

At a Glance

Hardcover
212 Pages

Dimensions(cm)
23.39 x 15.6 x 1.27

Hardcover

$210.72

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"The Language of Design" articulates the theory that there is a language of design. Drawing upon insights from computational language processing, the language of design is modeled computationally through latent semantic analysis (LSA), lexical chain analysis (LCA), and sentiment analysis (SA). The statistical co-occurrence of semantics (LSA), semantic relations (LCA), and semantic modifiers (SA) in design text is used to illustrate how the reality producing effect of language is itself an enactment of design, allowing a new understanding of the connections between creative behaviors. The computation of the language of design makes it possible to make direct measurements of creative behaviors which are distributed across social spaces and mediated through language. The book demonstrates how machine understanding of design texts based on computation over the language of design yields practical applications for design management.

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You Can Find This Book In

Non-Fiction Arts & Entertainment Design, Industrial & Commercial Arts, Illustration Architecture Architectural Structure & Design Engineering & Technology Technology in General Technical Design Language & Linguistics Linguistics Computational Linguistics Engineering in General

Computing & I.T.Graphical & Digital Media Applications Computer-Aided Design CAD

Designing and the Language of Design	p. 1
Rethinking the Designer	p. 1
Design and Language	p. 10
Framing the Language of Design	p. 23
Design Studies	p. 23
A Cognitive Framing	p. 25
The Individual Band: Cognitivist Models	p. 27
The Social Band: Design as a Socio-cultural Cognitive System	p. 28
The Societal Band	p. 34
A Textual Framing	p. 35
Accounts of Design	p. 38
The Performativity of the Language of Design	p. 42
Why Computational Linguistics	p. 47
Aggregation	p. 51
Form Words to Concept	p. 51
Latent Semantic Analysis	p. 55
Language Theory	p. 55
Computational Implementation	p. 65
Sample Study	p. 67
Summary	p. 79
Accumulation	p. 81
Building Up to the Designed Work	p. 81
Lexical Chain Analysis	p. 86
Language Theory	p. 86
Computational Implementation	p. 89
Sample Study	p. 92
Summary	p. 105
Appraisal	p. 107
Design and Affect	p. 107
Sentiment Analysis	p. 112
Language Theory	p. 112
Computational Implementation	p. 129
Sample Study	p. 135
Summary	p. 138
The Language of Design and Its Politics	p. 141
Design, Language, Codes	p. 141
The Sociology of Design Education	p. 143
Non-cognitive Enactments of Design	p. 160
Performance and Tension	p. 164
Looking Back, Looking Forward	p. 169
Looking Back	p. 169
Looking Forward	p. 173
Looking Far Ahead	p. 175
References	p. 181
Index	p. 191
Table of Contents provided by Ingram. All Rights Reserved.

The Language of Design

Theory and Computation

At a Glance

Hardcover

Shipping

How to return your order

Defective items

You Can Find This Book In

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