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eBOOK
The Startup Way
How Entrepreneurial Management Transforms Culture and Drives Growth
By: Eric Ries
eBook | 17 October 2017
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The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth.
In The Lean Startup, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs), and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.
Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Startup Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.
Today every company needs to get faster and smarter. Read The Startup Way and discover how to embrace change, survive and thrive.
About the Author
Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange.
In The Lean Startup, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs), and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.
Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Startup Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.
Today every company needs to get faster and smarter. Read The Startup Way and discover how to embrace change, survive and thrive.
About the Author
Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange.
Industry Reviews
A wonderful decoder ring for those seeking to create, nurture and sustain entrepreneurial thinking in companies at any size and scale. Rich with case studies showcasing real world applications and lessons learned
Read on
Android
eReader
Desktop
IOS
Windows
ISBN: 9780241972717
ISBN-10: 024197271X
Published: 17th October 2017
Format: ePUB
Language: English
Number of Pages: 222
Audience: General Adult
Publisher: Penguin Books Ltd
You Can Find This eBook In
Non-FictionBusiness & ManagementEntrepreneurship / Start-upsBusiness InnovationOrganisational Theory & BehaviourBusiness NegotiationBusiness Aspects of E-CommerceBiographies & True Stories BiographiesBusiness & Industry BiographiesBusiness & Industry AutobiographiesBusiness Communication & Presentation
This product is categorised by
- Non-FictionBusiness & ManagementEntrepreneurship / Start-ups
- Non-FictionBusiness & ManagementBusiness Innovation
- Non-FictionBusiness & ManagementOrganisational Theory & Behaviour
- Non-FictionBusiness & ManagementBusiness Negotiation
- Non-FictionBusiness & ManagementBusiness Aspects of E-Commerce
- Non-FictionBiographies & True Stories BiographiesBusiness & Industry BiographiesBusiness & Industry Autobiographies
- Non-FictionBusiness & ManagementBusiness Communication & Presentation
- Non-FictionBusiness & ManagementBusiness Ethics & Social Responsibility
- Non-FictionBusiness & ManagementBusiness Strategy
- Non-FictionBusiness & ManagementOwnership & Organisation of EnterprisesSmall Businesses & Self-Employed
- Non-FictionBusiness & ManagementOffice & WorkplaceOffice Management
- Non-FictionBusiness & ManagementManagement & Management Techniques