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Write Better Newsletters
Grow your 1:1 practice with emails people actually want to read
By: Camille Freeman
Paperback | 30 January 2025
At a Glance
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You've been told that newsletters can help to find clients, but that's only true if the right people read and find value in your newsletter. If you're in business doing 1:1 work with clients, you likely don't have time to write long essays every week, and you don't want to write a newsletter that's generic, awkward, or pushy. Fame isn't your focus. You simply want to work with more clients. This book is designed to help you do just that.
You'll learn a step-by-step process to help you design, write, and send newsletters that feel like you and that your readers enjoy receiving. You won't be working from a stilted template, and you won't be spending hours trying to sound like someone you're not. Instead, you'll learn how to regularly write and send newsletters that matter to you, your business, and your readers.
Topics Covered Include:
- Picking your newsletter frequency
- Selecting a style and sections for your newsletter
- Creating templates to speed up the writing and sending processes
- Finding subscribers and inviting readers to work with you
This book is appropriate for nutritionists, herbalists, coaches, counselors, and anyone else who's hoping to write a newsletter that brings in more clients.
Industry Reviews
"One of the most comprehensive, clear and empowering sources on the subject that I've encountered. Camille's writing style is succinct, generous and delightfully funny." - Megan Hamilton, Speaking Coach and Founder of ubu skills
"I'd been sending an herbal business newsletter for 10 years when I read Camille's concise and helpful book. I immediately made a few simple changes that got me and my readers more excited about my newsletter. The book reminded me that marketing can be fun, creative, and useful to my audience." - Kelly McCarthy, RH(AHG), Clinical Herbalist at Attic Apothecary
"Camille's warm voice and common sense suggestions make this a useful book with practical, actionable guidance" - Marjorie Turner Hollman, Author of Easy Walks in Massachusetts
"Whether you're launching a new practice or sprucing up your marketing and communication strategies, this book will indeed help you write better newsletters." - Maria No«l Groves, RH(AHG), Clinical Herbalist & Author of Body into Balance
"For those of you (like me!) who avoid social media at all costs - this book is a beacon of hope and proof of concept that you don't need social media to have a successful private practice" - Elyce Shapiro, LDN, Owner of Balanced Gut Nutrition & Health
"Write Better Newsletters feels like having a wise kind friend on the newsletter writing path. Whether a newsletter newbie or seasoned professional, you'll find helpful gems for writing better newsletters!" - Jiling Lin, LAc, Acupuncturist and Herbalist
"I used this book to grow an email newsletter for my Pilates business. It's been a very successful way for me to fill openings in my schedule and communicate studio happenings to my clients." - Robin Wilson, Ridge Pilates
ISBN: 9798992033816
Published: 30th January 2025
Format: Paperback
Language: English
Number of Pages: 196
Audience: Professional and Scholarly
Publisher: Fern & Ink Publishing
Dimensions (cm): 22.86 x 15.24 x 1.07
Weight (kg): 0.27
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