Tribal Leadership : Leveraging Natural Groups to Build a Thriving Organization - Dave Logan

eBOOK

Tribal Leadership

Leveraging Natural Groups to Build a Thriving Organization

By: Dave Logan, John King, Halee Fischer-Wright

eBook | 3 January 2012

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It’s a fact of life: birds flock, fish school, people “tribe.” Malcolm Gladwell and other authors have written about how the fact that humans are genetically programmed to form “tribes” of 20-150 people has proven true throughout our species’ history. Every company in the word consists of an interconnected network of tribes (A tribe is defined as a group of between 20 and 150 people in which everyone knows everyone else, or at least knows of everyone else).

In Tribal Leadership, Dave Logan, John King, and Halee Fischer-Wright show corporate leaders how to first assess their company’s tribal culture and then raise their companies’ tribes to unprecedented heights of success. In a rigorous eight-year study of approximately 24,000 people in over two dozen corporations, Logan, King, and Fischer-Wright discovered a common theme: the success of a company depends on its tribes, the strength of its tribes is determined by the tribal culture, and a thriving corporate culture can be established by an effective tribal leader.

Tribal Leadership will show leaders how to employ their companies’ tribes to maximize productivity and profit: the author’s research, backed up with interviews ranging from Brian France (CEO of NASCAR) to “Dilbert” creator Scott Adams, shows that over three quarters of the organizations they’ve studied have tribal cultures that are adequate at best.

About the Author

Dave Logan is cofounder and senior partner of the management-consulting firm CultureSync, which specializes in strategy, cultural design, and high performance. He is the coauthor of the bestselling Three Laws of Performance. In addition, he is a faculty member at USC's Marshall School of Business.

Halee Fischer-Wright is a former partner of CultureSync and a practicing physician and faculty member at the University of Colorado School of Medicine.

Industry Reviews
"Tribal Leadership gives amazingly insightful perspective on how people interact and succeed. I learned about myself and learned lessons I will carry with me and reflect on for the rest of my life."
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